I love this product so much! It streamlines my routine for my fine but very wavy and unruly hair to one step after washing—I just jump out of the shower, apply this, comb, and go! I used to have to use a curl cream, leave in conditioner, and salt spray to get these results. My one nitpick is that I dislike the packaging appearance. The other IGK products look sleeker without a person’s face printed on them (which is like a drugstore, tacky vibe to me). I love an attractive shelf! (even if it won’t stop me from buying this gem of a styler.)